SOGO
- 62nd GDUSA Design Annual Awards - 2026
- Indigo Design Award 2026 - Student Winner
An award-winning beverage packaging system - structure, artwork, and a shelf presence with real confidence. Recognised with the 62nd GDUSA Design Annual Awards 2026 and the Indigo Design Award 2026 (Student Winner).
Year
2026
Scope
- Brand Identity
- Packaging
- 3D Visualisation
Categories
Brand Identity · Packaging
Selected pages
The full range - six flavours under the SoGO mark
Makes You Feel Inclusive - flavour key poster
Rave-olution - Vol. 1 sunburst poster
Street posters in situ - the campaign at scale
12 oz cans - Red Furry, Blue Blaze, Burning Eden, Hot Ginger Burn, Mango Mayhem, Masala Pop
Pack studies - the geometric star system wrapping every can
Detail - foil-bright colourways on black
Mixtape merch - one cassette per flavour
Vol. 1 record sleeve - the mark cut into an all-over triangle print